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BUILD YOUR BUSINESS WITH CARDS
IF YOU CAN PASS OUT CARDS -
THIS METHOD OF BUILDING A NETWORK CAN WORK FOR YOU
WHY USE A CARDS?
If you have an offer to make, a card is very often the simplest, fastest and most inexpensive way to get your message out to the public. Anyone can circulate cards. Can't they? That means that kids and teenagers can help out in many ways. This report is dedicated to the ways that you can circulate cards locally postage free. Another advantage of using a card is that you can use the copy of a card to print small flyers. In that way, you can print these "mini-flyers" for a fraction of full sized flyers. Business card flyers will cost you about 1 to 2 pence or cents each depending upon the quality that you have printed and whether they are printed both sides. See What if.... ? cards.
If you wish to promote your ONE Group business, the "power" of generating quality leads by circulating postcards locally is extremely effective…. if you have a good offer. And with ONE Group you do!
WHY CIRCULATING POSTCARDS
LOCALLY CAN BE THE BEST!
If you happen to be offering a product or service that is also available from other companies, it is sometimes difficult to promote this nationally because you might be competing with many other people. This happens all the time in the mail-order business and for distributors promoting Network Marketing programs. If these people advertise, they may very likely be competing with several other companies that are advertising in the same publication …... with the very same advertisement!The same risk is true if mass mailings are attempted. In this case, several companies wind up sending their identical literature to the same person! You will have a better chance to succeed if you distribute locally. Doing it this way, your offer will be seen by eager people! Most often, by people who have not seen a similar offer.
Also, by promoting your Network program, you will learn that you only need to sponsor a few active people, and then show these people how to do likewise. There is no doubt in my mind that the very best and most effective way to get started with your Organic business is to simply pass out a number of cards and mini-flyers in your local area. If your objective is to sponsor say 10 people into ONE Group as quickly as you can, without much spare time or money, then start locally! The powerful concept behind this card promotion is that each of you will want to personally sponsor just a few people...not hundreds! Therefore, circulate a few hundred cards or "mini-flyers" in your immediate neighbourhood, and let your down-line continue what you have started.
Since the ONE Group offer has probably not been seen in your area, it will be a new and fresh opportunity for anyone looking at it. That way, the effectiveness of the cards and flyers will be very high and very cost effective. Look at these advantages in starting locally.
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You Can Start Now! | |
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You Get Fast Results | |
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It's Inexpensive! | |
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It's Easy! | |
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You Pass Out As Many As You Want! | |
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Your Down-line Can Do It! | |
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There's Little Local Competition! | |
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There Is No National Competition! |
You
Can Have Kids Do The Work!
WHERE &
HOW TO CIRCULATE
POSTCARDS
LOCALLY
Pay kids to
help. If you pay them a penny or two for each postcard they circulate, you
can circulate 1,000 for only £10 or £20.
Compare that to over £200 for mailing them! If you get two kids, and drive them through your
neighbourhood, they can cover a lot of streets in a few hours.
WHERE KIDS
CAN CIRCULATE
POSTCARDS BY
HAND
1. Through
paper routes
2. Door to door
3. Newspaper
boxes
4. Under Hotel
room doors
5. Personally
pass out at high consumer traffic areas
PLACE ON
CARS…. DRIVERS WINDOW
6. Shopping area
parking lots
7. Hotels &
Motels
8. Sports arenas
9. Public Parking
lots
10. Airport
Parking lots
11. Convention
Centres
12. Hospitals
13. Bowling
Alleys
14. Night Clubs
15. Fine
Restaurants
16. Schools
l7. Colleges
18. Theatres
19. Tourist
Attractions
20. Fairs
21. Large Flea
Markets
22. Auction
locations
23. Fast Food
Restaurants
24. Car Boot Sales
HOW & WHERE TO PASS CARDS OUT YOURSELF
The following listings are places that you may want to consider for placing a
small stack of 10 to 20 cards promoting your Certified Organic business. In many of these places simply place them without permission.
Others, you will want to get permission, and in doing so you will have the
opportunity to review the card offer with the person in charge. For example, let's say you want to place a stack of cards on the counter
of your favourite convenient store. You
simply say to the person in charge, "Do you mind if I leave a few of these
cards here?" If he wants to
know what they are, you have a good chance of explaining the ONE Group program
to him and leaving him with a CD and business card with reference to your OWN
website and perhaps resulting in him/her joining your
group!
Another good method
is to offer to PAY the retail establishment a penny/cent or two if they
include your card with their packaging bag. If you can trust the person you are dealing with, you will
get 100's of your cards circulated each day automatically.
If you look around,
you will find all kinds of places that you can place a stack of 10 or more
cards. When you circulate your cards this way, it is a good idea to code the
location with a number so you can tell what places are working for you.
You can then check on these locations every week or so and keep them
replenished
NOTICE
Make sure that you
adhere to your local laws and regulations when you are circulating literature.
If you have questions, check with your local authorities.
LITERATURE RACKS
Literature racks,
are perfect for distributing your literature. Do you have any of those public
literature rack areas in your large super markets? If so, this is one of the first places to put your
literature. This is a good example
where and why you will want to code your literature so you can tell what
locations are working best for you.
24. Super markets
25. Anywhere there
is magazine rack
26. Hotels
27. Libraries
28. Airports
29. Inside shopping
malls
30. Large buildings
31. Hospitals
RECEPTION &
WAITING LOBBIES
Anywhere people are
waiting in lobbies are just excellent! These people are trying to pass time and
will read anything they can get their hands on. Ideal lobbies include:
32. Automobile
Service Centre
33. Tyre Stores
34. Beauty Salons
35. Barber Shops
36. Doctor Surgery
37. Dentist Rooms
38. Medical Centres
39. Company Lobbies
40. Restaurant
waiting areas
41. Hotel &
Motel Lobbies
42. Airport Waiting
areas
43. Bus Terminals
RETAIL COUNTERS
44. Convenience
Stores
45. Gas Stations
46. Gift Shops
47. Book Stores
48. Video Stores
49. Restaurant
Counters
50. Any small
privately owned retail outlet
BULLETIN BOARDS
Bulletin boards are
great! If you have access to
these, a lot of people will see your offer.
I suggest that you enclose 10 or so cards or mini-flyers in a clear
"Baggie" and use a thumb tack to attach it to the bulletin board.
Just tack the top back side so the "Baggie" is open and easy to
get a post card out. Here are a few
places you can consider.
51. Libraries
52. Public Auction
Notice boards
53. Government
Buildings
54. Post Office
55. Factory
Bulletin Boards
56. Office Bulletin
Boards
57. Travel Rest
Areas
58. High Schools
59. Colleges
60. Restroom
bulletin boards
61. Truck stops.
62. Make your own
place with the Baggie trick and attach them to telephone poles, elevators, etc.
63. Unemployment
offices
MORE PLACES!
64. Computer
bulletin boards
65. Trade shows.
Great! Here you pass out cards to the exhibitors or get there early and leave a
few at each booth table. Mingle with the crowd and personally pass out cards.
And don't forget the bulletin boards, the windshields, and hotels, etc.
66. County fairs.
There are tons of people to mingle with.
67. Flea markets.
Pass out cards to people exhibiting and mingle with the crowd. The people that
have booths are perfect candidates since they are trying to earn extra money
part time on the side.
68. Business
Opportunity Meetings. If you watch your newspaper, or visit a few hotels, you
may find several locations where business groups regularly attend. This is
fairly standard practice with the Multilevel Marketing groups where new people
are constantly being invited to an "Opportunity Meeting." Consider
these places so you can mingle and pass out a few postcards personally or to
place on windshields.
XX. Here's a
powerful one that I won't even count! Telephone booths!
Place your literature on any "flat" shelf, or use the
"baggie" trick. Do
you think you can find 100 or so telephone booths?
I think so. Don't you?
Go for it!
Well, there you
have it...68 ways to circulate cards postage free.
YOUR WARM INNER
CIRCLE
Everyone has lots
of friends, relatives and business associates.
This is sometimes referred to as "Your Warm Inner Circle."
There are estimates that the typical person knows about 800 people in his
inner circle. The standard Network
Marketing approach is for you to try to sell to your "sphere of
influence" or your inner circle. The
nice thing about this card program is that you don't have to personally try to
sell anyone anything. Don't
forget the following people who may be interested in your business.
69. Family
70. Friends
71. Neighbours
72. Business
acquaintances
73.
The people you buy from
FAX MACHINES
74. FAX machines.
If you have access to fax machine, you can FAX 100's of FREE copies of the
flyers to 100's of local business offices!
Make up a sheet of paper and write or type a note on it with a copy of
the card and you're all set!
TELEMARKETING
TECHNIQUES
Not many people
like to sell by using the telephone, but then again there are a lot of people
that do! One thing is for sure.
A good telemarketing person can quickly sponsor a lot of people in this
program for you. If you are comfortable with the telephone, let me show you an
easy way to promote this program. If
you are not comfortable with the phone, let me show you how to find
telemarketing people that you will want to sponsor into your New Ways Network
Marketing program.
75. How to do
telemarketing. The trick is to work
with referrals. That is, you want
to call people that have been referred to you.
If you call someone and say, "Mr. so-in-so asked me to call
you," you can be sure that the person will be cordial and attentive. Compare
this approach to the "cold calls" you get from strangers who try to
sell you something "out of the blue" over the phone.
Many direct sales companies depend 100% on using referrals.
When they talk to anyone, they always make a habit of asking for
referrals. They never run out of
good leads since they are constantly generating several referrals with each
person that they talk to.
The easiest way to
get a few referrals is to ask your "Inner Warm Circle." Simply ask
your friends if they know of anyone that would like to earn a few hundred
dollars part time by circulating cards.
Another way is to make a few "cold" calls on the phone.
Just pick up the phone and call a few random numbers and say something
like this. "Hi, my name is
John Doe I am looking for a few people in your area that would like to earn some
extra money circulating postcards. Do
you happen to know of anyone?"
Once you have 5 or
10 referrals, your cold calls are over. When you call people that have been
referred to you, you change your sales pitch slightly like this, "Hi, my
name is John Doe and Mary Smith mentioned that you may know of some people in
your area that would be interested in earning a few extra dollars per month by
circulating post cards." (let him answer and make a lot of notes of the
people that he is mentioning. Make sure you get their phone numbers) then say,
"In fact Mary Smith also mentioned that you might be interested?"
When you talk to
someone that is interested, tell him that you will send him a tape explaining
the offer. And do so.
You may then want to follow up with him in a few days to make sure he has
listened to it. In summary, develop a few referrals, and then snowball the
quantity of referrals with everyone that you talk to. The trick is to ask for the referrals first before you
explain the offer.
HOW TO FIND
TELEMARKETERS
THAT WILL HELP YOU
Geoff
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